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What's the business making right now?

Monthly revenue, averaged across the last three months.

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Read This If You're Scaling is on its way.

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A real person on my team reads your answers & writes it by hand. Your scaling strategy for the next 90 days, in one document. Not a template, not an autoresponder.

You will get the chance to add a personalized read before you finish.

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  • Built from the four questions you answered
  • Your scaling strategy for the next 90 days
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Deep build · $97
Everything above, plus
  • Ten deeper questions on revenue mix, acquisition, retention & constraints
  • What you have already tried, so nothing gets recommended twice
  • Sequenced by what to fix first, not a list of ideas
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Deep build · 1 of 3

Where does the money actually come from?

Be blunt. Rough numbers beat polished guesses.

Deep build · 2 of 3

How does a stranger become a buyer?

Walk it through in your own words. Where it breaks is usually where the money is.

Deep build · 3 of 3

What have you already tried?

This is the most useful answer on the page. It stops my team handing you back something you already know does not work.

How do you make your money?

If it's a mix, pick the biggest slice.

Where's the leak?

What's breaking right now. Pick one, or two if it's both... biggest one first.

0 of 2 Pick one. Two if it's both.

How's your energy for the work right now?

However it really is this month.

Which of these are true right now?

Select all that apply, so I'm not handing you what you already have.

0 selected Pick at least one.

Who can you reach today?

Email list, following, community... whoever would actually hear from you this week.

A year from now, what's different?

Whichever is most true, even if it isn't the impressive one.

Which of these sound like you?

Select all that are true. This is the part most people skip, & it's usually where the real answer is.

0 selected Pick any that fit. Or none.
One last thing · Both free

Before your read...

Two ways to go from here.

Blueprint · 1 of 3 · What you sell

What do you sell?

The more specific you are here, the sharper the Blueprint comes back.

Blueprint · 2 of 3 · The mechanics

A few quick numbers.

Where does most of your week go?
How big is your audience or list?
How big is your team?
How much AI are you using today?
Blueprint · 3 of 3 · In your words

What do you keep circling back to?

Say it like you'd text a friend. This is the one answer a human reads twice.

How soon are you trying to have this fixed?
What's the 12-month revenue target?
Hours a week you can actually put into building this?
What's realistic to invest right now?
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What I'm hearing

Built for where you are.

A read on the next move... built from what you told me.
Your Stage
. .
The Leak
. .
Your Energy
. .
Already In Play
. .
What I see

You're somewhere in the climb. What's actually breaking is the work in front of you. And you're showing up to it in a particular way.

The diagnosis

The thing you named is the symptom. The real leak sits upstream of where you're looking, & the move that fixes it is the one you'd have skipped.

This week

Pick the one thing you're avoiding most around what you just named. Put it on Tuesday morning. The avoidance is the diagnosis.

Where I'd point you next.

Picked from what I've built, for what you just told me.

01 . Start here . free
Free Guide Start here
The 3 Lane Method
Why content connects on Tuesday and dies Thursday.
You said the right people don't know you exist. This is the closest thing I've built to that.
Read it → 20-min read · 10,000+ readers
02 . Read this . book
Recommended Book For builders
Nuclear Effect
The Six-Pillar Framework for scaling an online business.
At your stage, this is the book most people tell me changed how they think.
See the book → 2020
03 . One more . picked for you
Free One more
See it →
04 . The next step
The Real Next Step

Where to focus for the next 90 days, what to build & in what order.

Based on where you are & what you said you want, this is the real next step. Not another PDF.
See the strategy →
Go deeper

More from the shelf... picked from what you told me.

Everything else lives in the full library →

Your copy of the book is in your inbox. Read it this week. Then come back to the move above. It's the one that'll actually compound. – Scott

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